The Power of Naija

In October 2009, the Super Eagles of Nigeria (the National Football Team) were playing badly
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Harp Lime

When asked to introduce a lime-flavoured Harp variant to the Nigerian beer-drinking market, we launched
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Guinness 45cl

How do you launch a value campaign without compromising the equity of a premium brand? That
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Access Bank Graduate

At a time when most banks were content to rely on visual gimmicks to impress
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Unity Bank

When asked to help re-launch the Unity Bank brand in 2010, we saw an opportunity
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Access Bank Tightrope

When Access Bank briefed us on their new FX trading product, we decided to go
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